Art Direction
2024
Linea Home
Art direction and digital catalogue for a linen and furniture studio — calm compositions shot entirely in natural light.
Client
Linea Home
Discipline
Art Direction
Year
2024
The brief
Linea Home came to us with a clear ambition and a crowded market. They needed a presence that felt considered at every touchpoint — from the first scroll to the moment the product is in hand. We started by listening: to the founders, to their customers, and to the details that made the work theirs.
Our approach
We built a restrained visual language around light, proportion and texture. A warm, neutral palette lets photography breathe, while a precise typographic system gives every page a calm, editorial rhythm. Each component was designed to scale — across campaigns, packaging and the web.
The outcome
A cohesive brand world that feels quietly confident. Since launch, the team has seen longer sessions, stronger conversion and — most importantly — a brand they are proud to put their name to.
